Primana Insights
Talk to Our Team

Patient & caregiver recruitment agency

Recruiting the people other agencies find hardest to reach

Older adults, family caregivers, and patients managing complex conditions rarely respond to a generic panel invitation. We recruit through channels built for exactly this audience.

An older patient's hand holding a medication bottle at home

Recruitment channels

Where we look, and how we work

We recruit patients and caregivers through channels including advocacy groups, patient associations, and vetted research panels — working as a partner to these organizations rather than approaching participants cold. This gives us access to people who are already engaged with their condition or caregiving role, which improves both response rates and the quality of what participants share.

Screening & vetting

A consistent process, from first contact to final interview

Eligibility screening

Every candidate is checked against the study's specific criteria — condition, caregiving role, demographics, or prior research experience — before being put forward.

Inclusivity commitment

We design outreach to reflect the diversity of the population being studied, including age, language, and access needs, rather than defaulting to whoever is easiest to reach.

Confidentiality by default

Participant information is handled on a need-to-know basis and is never shared beyond what a study requires, in line with the data protection principles described on our Compliance & Ethics page.

Plain-language consent

Before taking part, every participant is given a clear explanation of the study's purpose, what's being asked of them, and how their information will be used — in language they can actually act on, not legal boilerplate.

Confidentiality & consent, in plain language

What participants can expect from us

Participants are told what the research is for, what they will be asked to do, and that they can withdraw at any point. Personal information collected during recruitment is used only for the purposes explained to the participant at the outset, and is protected throughout the project.

Need patients or caregivers recruited?

Tell us the population and the timeline.

We'll assess feasibility for your specific recruitment criteria in the US, the UK, or both, before anything is scheduled.

Talk to Our Team